Flash Sucks

A mixed-media film, OOH, an unflashable fit and a suite of creator films took down the camera flash, whilst presenting AI Light Boost as the only way to capture great night photos.

The unflashable fit with Nella Rose ...

Finally, creators recreated photos that were ruined by bad camera flashes with Light Boost ...

Film directed by Jake Dypka. Photography by Tom Van Shelven.
Credit: Creative Director.

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